CORPORATE DESIGN

Our identity manifests itself in the values of our family business. We believe in the sensual elegance that results from perfect craftsmanship. We have lived our passion for textiles, precious materials and excellent workmanship for more than five decades. LUIZ stands for textile competence – handmade in Germany. 

Our first-class seamstresses and tailors take centre stage in our in-house atelier. Using techniques practiced at an absolutely masterful level, their skilled hands, dedication and meticulousness create our unique LUIZ products.

Our new corporate design expresses all this. Symbolizing our high standards of design, quality and craftsmanship, it now brings out the noble look of our brand even more clearly. The filigree lines in our new logo stand for elegance, expertise and precision. The signet is now our emblem and reflects our timeless style. With refreshing modernity and professional aplomb, we are piloting the traditional LUIZ brand towards a successful future.